​​​The Joan Crawford Chronicle

1968​​


​​
January 7: 
Joan commentates a portion of the Millinery Institute's spring fashion show in New York.
Joan had arrived in a full white mink coat and white mink hat, and before beginning her commentary, she takes off her mink coat and hat and wears an emerald green brimmed bonnet designed by Emme.
     During Joan's commentary, she says "I think dresses today are too short and I think belts are a little too low. it looks like a man's pants falling off.​"
     It was reported that throughout her commentary, Joan laughed out loud and shouted at inappropriate times and ​slurred her speech.
      Newspapers the following day hint at Joan appearing intoxicated at the fashion show and during her commentary.​​ Citing Joan had "obviously had been sipping something stronger than Pepsi-Cola.​"
     Other reports indicate Joan had been ill and attended the show while under the influence of antibiotics.

​​​January 11: "Berserk" premieres nationwide in America. For further details about the film (including box office records), click here.

January 11 (#2): Joan commentates a millinery fashion show in the Millinery Salon on the street floor of the Robinson's department store in Beverly Hills, California. The fashion show lasts from 1:30 p.m. until 3:30 p.m. The show is sponsored by the Millinery Institute of America. 
     After the fashion show, in her limousine Joan ​gives an inebriated interview to columnist Shirley Eder
 while driving through Beverly Hills, California.

January 15-19: Joan films her scenes for "The Lucy Show".​​

January 22: Joan appears on a live broadcasting of "Art Linkletter's House Party".​​


February 6: Joan attends Marty Allen's "Dr. Faustus" premiere party in New York. Other guests include; Steve Rossi, Jackie Susann and Ed Sullivan.

February 14: Joan is enrolled in the Sales Executives Club of New York. Joan is the first female member of the 35-year-old club.​​​​ Pepsi-Cola board chairman Herbert L. Barnet sponsors Joan's enrollment. 
     The enrollment luncheon takes place at the New York Hilton. The luncheon begins at 12:25 PM in the ​Hilton's Trianon Ballroom, where Joan gives a speech upon her enrollment.


February 26: Joan appears on "The Lucy Show" in the episode "Lucy & The Lost Star".

March 6th: Joan arrives at Love Field airport in Dallas, Texas.

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March 8:
Joan presents the awards at the Dallas Press Association awards dinner in Dallas, Texas. ​Joan is honored with ​the "Katie Award".

March 18: Joan attends a Variety Clubs dinner in New York. The dinner is given in honor of Earl Mountbatten of Burma.

March 28: Joan is honored at a Brandeis University dinner at the Americana Hotel in New York.

April: Joan places her "Fifth Avenue" apartment at ​2 East 70th Street​ for sale.

April (#2): Joan's daughter, Christina Crawford, joins the cast of the CBS soap opera "The Secret Storm."​​


Early​-April:
Joan signs her contract for the female lead in the Italian-produced film "The Cats" (Also known as "The Bastard" and "Sons of Satan")​.  
     ​ The film is scheduled to begin filming in May. ​(Filming was later re-scheduled to begin on June 4). Joan later backs out of this film only days before filming was to commence. For more information regarding Joan's participation in this production, click here.​

Early April (#2): Joan attends the opening ceremonies of Hemisfair in San Antonio, Texas.​

April 3: Joan, accompanied by Herman Lay, of Frito-Lay, attends a press conference while at Hemisfair, in San Antonio, Texas.​​

April 16: Joan fractures her left ankle and badly sprains her right ankle when she falls down an ​airplane ramp while exiting a plane at the Greater Cincinnati Airport in Cincinnati, Ohio.​​​​ During Joan's visit in Cincinnati, she stays at the Hotel Netherland.​

April 17: Joan speaks at a Cincinnati ​​Advertising Club luncheon, and introduces the 12 finalists in the "Miss Cincinnati-Miss America" ​pageant for 1968.

Mid-April: Joan films an appearance on "The Merv Griffin Show."​

April 25: Joan arrives, wheelchair-bound, in Mississippi, where she is greeted at the airport by Mississippi Governor John Bell Williams.
     ​Joan is in Mississippi to attend the 5th annual Mississippi Art Festival in Greenville, Mississippi. Among the other
notable names who attend the festival are; the Lennon Sisters, the Hungarian Quartet and the Briansky Ballet.

April 28: Joan arrives in Los Angeles, California, and gives an interview to Los Angeles news anchorman Piers Anderson in the airport terminal where she appears to be intoxicated.​​ During the interview, ​Joan explains she had recently broken one ankle and badly sprained the other, and it's possible she was on strong pain medications which contributed to her inebriation. 

May 2: Joan appears on "The Merv Griffin Show". Other guests are; Marlon Brando, Corbett Monica, Monti Rock​​​ and Rita Gardner. 

May 3: Joan attends the "American Women In Radio And Television" Convention in Los Angeles. ​​
​While attending the convention, Joan is interviewed by Irene Wicker of "The Singling Lady With Irene Wicker" of  WNYC in New York.

May 14: Joan departs Los Angeles, California.​

May 16: 
On the morning of the 16th, Joan attends a press conference in Charlotte, North Carolina, alongside Pepsi executives James Somerall and Herbert Barnet. Immediately after the press conference is a luncheon at the Charlotte Country Club. Following lunch, Joan pays an unscheduled visit to the new Pepsi-Cola plant. The plant is closed down for a short period as so that all of the employees can meet Joan. The plant manager later comments that Joan's visit to the plant "did more to boost morale among employees than anything that's happened in a long time."
     On the evening of the 16th, Joan attends a Pepsi-Cola banquet at the White House Inn in honor of Charlotte Pepsi bottler Henry Fowler. The banquet is attended by over 250 Pepsi bottlers and Charlotte-area business and civic leaders. Joan is present at the banquet still wheelchair-bound from her ankle injury in April. ​

May 21: Joan is the guest of honor at a luncheon for the new life-members of Brandeis University.

Early June: Joan suddenly backs out of filming "The Bastard" days before filming is to begin in Madrid, Spain. Joan is later sued for breach of contract by the film's producer ​​Turi Vasile. Rita Hayworth is hired to replace Joan in the role.​
​​
June: Joan sells her apartment at 2 East 70th Street in New York with plans to purchase another apartment on Fifth Avenue, but ultimately purchases an apartment in Imperial House on 69th street in new York. Joan doesn't fully move from the 2 East 70th street apartment until November.​​


June: "The Films of Joan Crawford" by Lawrence J. Quirk is published.​​

June 3-7: Joan acts as auctioneer on a televised charity auction each day beginning at 1PM.

Mid-June: Joan ​dines with ex-husband, Franchot Tone at Cafe Chauveron in New York.

Early July: Joan has dinner with her daughter Christina, Leo Jaffe and wife and friend Frances Spingold.​​


July 6: Joan represents Pepsi-Cola at the 14th annual Newport Jazz Festival in Newport, Rhode Island.
     During the evening presentations,​ as Joan is making a long introduction for Duke Ellington, she is interrupted by some of the audience members when they became impatient and yells for Joan to "wrap it up!" Joan yells back for the yelling audience members to "Shut up!" and threatens to walk off the stage if not shown respect, to which the audience applauds.
     ​
Joan finishes her introduction speech in a shacking voice, but not before Duke Ellington appears onstage and gently escorts Joan off the stage.

Late-July: Joan attends a Pepsi-Cola civic function in North Carolina.​​

August: Joan serves as a grand marshal at the 1968 Seattle Seafair in Seattle, Washington.​​


August: Joan purchases apartment 22G in Imperial House at 150 E. 69th Street in New York for $500,000.00. ​(Source: Carleton Varney)​​
     Joan hires interior decorator Carleton Varney to decorate the Imperial House apartment.


August 10: Joan's daughter Cathy marries Jerome LaLonde in a wedding ceremony in Alexander Bay, New York.
​Pepsi board chairman Herbert Barnet walked Cathy down the aisle.


August 28: Joan commentates a Millinery Institute Fashion show at 2:30 P.M. on the seventh floor of the Jordan Mash Department store in Boston, Massachusetts. The fashion show is followed by an informal meet and greet autograph signing by Joan in the store's Millinery Salon.

September 1: Joan appears on Jerry Lewis' MDA telethon in New York with daughter Christina.

September 6: Joan appears as a guest on Virginia Graham's "Girl Talk" with Colleen Moore.

September 7: Joan appears on a pre-recorded commercial during the televised "Miss America" Beauty Pageant to speak on behalf of Pepsi-Cola's sponsorship of the pageant.​​

September 10: Joan commentates a Millinery Institute ​​fashion show at the J. L. Hudson Co department store in Detroit, Michigan. 
     At the fashion show, Joan wears a white dress with a close, all over pattern of bright pink, emerald green and blue sequins, along with a matching jacket, bonnet turban and gloves, and a diamond and emerald necklace.
      In a press conference following the fashion show, Joan is presented with a bouquet of red roses by Joe Sloan, the 1968 poster child of the Muscular Dystrophy association. ​
     During Joan's visit in Detroit, she stays at the Sheraton Cadillac Hotel.​

September 16: Joan commentates a Millinery fashion show at 2:00 p.m. in the John Wanamaker department store in Philadelphia, Pennsylvania. ​​
     Prior to the fashion show, Joan makes an appearance in the store's Grand Court at 12:15 p.m.​

     Also, while in Philadelphia on this day, Joan receives ​​​the first presidential citation from the Pennsylvania Food Merchants Association during their 16th annual convention at the Marriott Motor Inn. The award is for Joan's promotional work for food and beverages during the past year.

September 17: Joan appears as a guest on "The Merv Griffin Show".
​     Other guests are Soupy Sales, singer Jimmy Dean and author Thomas Wolfe.


September 18: Joan films her appearance on "The Mike Douglas Show". Carleton Varney and daughter Christina accompany Joan to the taping.
​     Shortly after the show's taping, Joan receives news that her ex-husband, Franchot Tone, has died at his home in Canada.

September 24: Joan travels to Philadelphia, Pennsylvania. ​​


September 25: Joan commentates a ​​Millinery Institute of America fashion show at Kaufman's department store in the eleventh floor dining room in Philadelphia, Pennsylvania. The fashion show commences at 3:30 p.m. and is followed by Joan signing autographs in the store's Forecast Millinery Salon on the forth floor. For the fashion show, Joan wears a bright gold/yellow color dress with matching gloves and bubble hat, and accented by green jewelry.

September 25 (#2): Joan travels from Philadelphia, Pennsylvania to Marion, Virginia.​​


September 27: Joan attends the dedication ceremony of the Pepsi-Cola bottling plant in Marion, Virginia.​​

October: Joan begins preparations for her move from her apartment on 2 East 70th Street to her new apartment ​in Imperial House.​​

October (#2): Joan daughter, Christina, divorces her husband, Harvey Medlinsky.​​

October 2: Joan commentates a Millinery Institute of America fashion show a the Woodard & Lothrop department store in Washington, D.C.​

October 4: ​​Joan holds a press conference and a noon luncheon on the opening day of the "Worlds Food Exposition. The exposition is held at the Dane County Fairground in ​Madison, Wisconsin.

October 7: Joan cancels her appearance at the Madison, Wisconsin Food Expo Convention on this day due to illness.​​ Joan was schedule to present the opening of the Satellite Kitchen demonstration program at the convention. Bert Parks substitutes in Joan's absence. 
     In Joan's telegram to the convention she says; "How sad I am that, on doctor's advice, I cannot be with you for your wonderful World Food Expo '68. Please believe that my thoughts will be with you and my good friend Bert Parks during the exciting hours which lie ahead."​


October 10: Joan cancels her schedule appearance on this day at the "Galaxy" fashion show and reception at the Cincinnati Convention/Exposition Center in Cincinnati, Ohio due to illness. Arlene Dahl substitutes for Joan as the show's commentator. The show is sponsored by the Cincinnati section of the National Council of Jewish Women and the Millinery Institute of America. 

October 15: Joan's daughter, Christina, becomes terribly ill after waking in the morning, and calls Joan to get a doctor.
​Joan sends her Los Angeles secretary, Betty Barker, (who was in New York at the time) to Christina's apartment with a doctor, who calls for an ambulance.
Shortly thereafter, Christina undergoes an ​​emergency surgery to remove an ovarian tumor.

     ​Joan later volunteers to stand-in for her daughter on the CBS television soap-opera "The Secret Storm." stating she'll take no pay for her appearance, saying "I'll do it for nothing, but I'm afraid they'll have to give me scale. I'll pay my hairdresser with my scale."​ ​​

October 18: Joan begins rehearsals for her appearance on "The Secret Storm".​​
     It's publicly announced Joan will fill-in for daughter Christina on "The Secret Storm".​​

October 19: Joan cancels appearing at a Pepsi plant opening ceremony in Greenville, South Carolina based on having a "serious cold."
Webmaster's note: On this weekend, Joan began rehearsals for ​​​"The Secret Storm", therefore, it is possible Joan did not attend the ceremony for this reason.


October 19 (#2): Joan rehearses with "The Secret Storm" director, Gloria Monty, in her "Fifth Avenue" apartment in preparation for her taping on Sunday.​​
     ​Director, Gloria Monty is quoted as saying Joan did a wonderful job during the rehearsals in her apartment.
(Source: "Joan Crawford: A Biography" by Bob Thomas)

October 20: Joan tapes her appearances for four episodes of "The Secret Storm".​​
     ​Director Gloria Monty believed Joan was drunk during the taping, citing that Joan was continuously drinking vodka throughout the day, slurring her speech and missing her cues. (Source: "Joan Crawford: A Biography" by Bob Thomas)
     It should also be noted that Joan was recovering from the flu and her recent illness along with any medication she was proscribed could have contributed to her physical condition during the show's taping.​


October 22: Joan attends a luncheon at the Waldorf-Astoria's Starlight Room to aid a convalescent home in Far Rockaway, Queens, New York.
​      At the luncheon, Joan serves as narrator for the film "Convalescent Home Story".​​

October 23: Joan commentates a Millinery Institute of America fashion show at Best's department store in New York.​

October 25, 28, 29, 30: Joan appears on episodes of the daytime soap-opera "The Secret Storm" on CBS.

November: Joan moves from her apartment at 2 East 70th Street to Imperial House apartment 22G.​

November 6: An auction of Joan's property is held at Sothey's "PB-84"​ in New York. The auction is to sell unneeded items in preparation of Joan's move from her Fifth Avenue apartment to Imperial House.

November 11: Joan receives payment of the purchase of her "Fifth Avenue" apartment at 2 East 70th Street in New York.​ The purchaser of the apartment is Mrs. Esther Annenberg Simon.

November 19: Joan is honored at an awards luncheon attended by 500 guests at the Biltmore Hotel in Washington, D.C. as part of First Lady Lady Bird Johnson's "Keep America Beautiful" campaign.

November 25: Joan signs copies of "The Films of Joan Crawford" at The St. Regis Hotel in New York.

November 26: Joan signs copies of "The Films of Joan Crawford" at Stern Brother's Department Store in New York from 6:00 p.m. to 8:00 p.m. in Stern's third-floor "fur salon."

November 28: Joan spends Thanksgiving with her daughters Christina and Cathy, and Cathy's husband, Jerome. 

November 29: Joan departs​​ New York on a business trip for Pepsi-Cola.


December 3: Joan speaks at the Broadcaster's Association convention in New Haven, Connecticut​​.

December 6: Joan serves as co-chairman for the 13th annual Karen Horney ​​dinner dance in the Imperial Ballroom of the Americana in New York.
​Proceeds will aid the Karen Horney Clinic, which offers psychiatric and psychoanalytic treatment to the underprivileged and conducts research with the American Institute for Psychoanalysis.

December 19: Actor/comedian Marty Allen announces he and Joan will soon do a feature film production together.​

December 27: It is announced that Joan will play the role of real-life interior designer Dorothy Draper in the bio-film "Murder In Chintz". The story is about the interior design business, and written by Joan's interior designer, Carleton Varney.
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© All original Joan Crawford research and original text herein is property of Webmaster Bryan Johnson and is copyright protected by the United States Copyright Act of 1976. Copyright © Bryan Johnson
THE CONCLUDING CHAPTER OF CRAWFORD